Branding, Creative Design, Digital Marketing
We worked with the Uptown Downtown Community Benefits District to introduce Downtown Oakland’s first-ever outdoor Holiday Ice Skating Rink in the historic Old Oakland district, captivating over 8,000 skaters by deploying targeted digital marketing strategies, crafting visually compelling graphic and web designs, and engaging in extensive community outreach and programming, we not only boosted the rink’s visibility but also transformed it into a beloved gathering spot weaving a new thread into the fabric of Downtown Oakland’s winter traditions.